In our efforts to tackle Climate change, World Land Trust patron Sir David Attenborough has warned that “the moment of crisis has come” and that “life-or-death decisions” must be made.

“As I speak, south east Australia is on fire. Why? Because the temperatures of the Earth are increasing,” – Sir David Attenborough

The powerful messages from the renowned naturalist and broadcaster, came in a BBC News interview to launch a year of special coverage on the subject of climate change.

See the interview below:

While climate scientists are increasingly calling for a rapid response, the pace of international negotiations is painfully slow.

The recent COP25 talks in Madrid last month were a disappointment to many with a distinct lack of firm resolutions found. The UN Secretary General Antonio Guterres said “the international community lost an important opportunity to show increased ambition on mitigation, adaptation and finance to tackle the climate crisis.”

Decisions on key issues were put off and several countries including Australia and Brazil were accused of trying to dodge their commitments.

The gravity of the situation has only been compounded by the recent confirmation that we have just experienced the hottest decade on record with temperatures expected to keep rising.

What you can do

One immediate way businesses can make a difference, is to use Carbon Balanced Paper for their printed communications, reducing their carbon footprint and impact on climate change.

Carbon Balancing is delivered by World Land Trust, an international conservation charity which protects the world’s most biologically important and threatened habitats acre by acre. Their Carbon Balanced programme offsets emissions through the purchase and preservation of high conservation value forests. As an official Patron of World Land Trust since 2003, Sir David Attenborough understands the vital work of the charity and its positive effects on the world’s most endangered areas and the animals that call them home.

“The money that is given to the World Land Trust,” says Sir David, “has more effect on the wild world than almost anything I can think of.”

To find out how your business can get involved, email us at: [email protected]